Sponsor the Natural Colors & Flavors program to receive maximum marketing exposure surrounding this important movement
What do Annie’s, Kraft, Cascadian Farms, Smucker’s, Garden of Eatin’, Hershey’s and Sunspire all have in common? – They all do not contain, or are eliminating artificial colors and flavors from their product offerings. Although the iconic Natural brands just noted have always been committed to producing products with only naturally derived colors & flavors, “Big Food” – mass market CPG has been serving up products with synthetic and artificial colors and flavors for generations. Why? Supply chain logistics and pipeline are easy to stabilize and artificial ingredients product uniform results more cheaply. Our Natural Colors & Flavors content program will explore why it’s taken until now for a sea change to happen in the food industry, and dig into supply chain and logistic challenges behind the scenes.